Engagement Roadmap: 11 Must-Try Tactics for Instagram Success

Engagement Roadmap: 11 Must-Try Tactics for Instagram Success

Your Instagram engagement is the heartbeat of your online community, and in 2023, it's more vital than ever. But fear not, we've got your back! We're here to equip you with 11 powerful tactics to ignite your Instagram engagement, leaving your followers liking, commenting, and sharing your content like never before.

Tactic #1: Engage Through Stories Stickers

Don't underestimate the power of Instagram Stories stickers! Polls, questions, and quizzes are just the beginning. Unleash the magic of the question sticker to host an engaging AMA (ask me anything) and have direct conversations with your followers. Each interaction with a sticker counts as valuable engagement, so why not incorporate them into your next captivating story?

18 Must-Try Instagram Stories Ideas to Hook Your Followers
Instagram Stories will help you connect with your audience, boost engagement, and leave a lasting impression.

Tactic #2: Create and Share Relatable Memes

Want to win hearts on Instagram? Memes are the way to go! These funny, creative, and relatable gems resonate with users across all niches. Share a well-crafted meme that ties into your brand's personality or repurpose on-brand user-generated content (UGC) to get your audience liking, sharing, and DMing your memes.

Tactic #3: Create Shareable Graphics

Quotes, graphics, and repurposed Tweets are the holy trinity of shareable content. Spread inspiration, humor, or insight with eye-catching graphics. Whether it's an uplifting quote or a cleverly repurposed Tweet, users love to share these gems on their stories, extending your reach and engagement.

Carousel posts are engagement gold mines! With up to 10 pictures, videos, and text graphics in one post, you'll multiply your chances of likes, comments, and shares. Use each slide to share valuable educational content, support a cause, or showcase your brand's versatility.

Tactic #5: Include Call-to-actions in Your Captions

Never underestimate the power of a well-crafted call-to-action (CTA). Encourage your followers to engage with you by asking questions or seeking their advice and recommendations. Don't forget to use CTAs to drive traffic to your website, products, or other social media channels.

Tactic #6: Let Your Personality Shine Through on Instagram Stories

Authenticity wins hearts, and Instagram Stories are the perfect platform to show off your personality. Share personal anecdotes, ask questions, and let your face be the star of the show. Connect with your audience on a deeper level, and they'll keep coming back for more engaging content.

Tactic #7: Host an Enticing Giveaway

Who doesn't love freebies? Plan intentional and authentic giveaways that resonate with your audience. The right prize can lead to a surge in engagement, with followers tagging, following, and sharing your content for a chance to win.

Everything you need to know to plan the perfect Instagram giveaway!
A study found that Instagram giveaways can help grow your followers 70% faster in three months than if you didn’t host a contest at all.

Tactic #8: Collab on Your Instagram Reels

Leverage the power of Instagram Collabs! Partner up with fellow creators to co-author content and share it on both of your profiles. Collaborations open the door to new communities, expanding your reach and boosting your engagement.

Tactic #9: Inspire Your Community With the Add Yours Sticker

Embrace the Add Yours sticker and spark viral challenges with your audience. Whether it's sharing summer highlights or encouraging users to share their favorite photos, this trendy feature can catapult your engagement to new heights.

Tactic #10: Post When Your Audience Is Most Engaged

Timing is everything! Post when your audience is most active to maximize engagement. Use insights to determine the best times to reach your followers, ensuring your content gets the attention it deserves.

HINT: The best time to post on Instagram!
When is the best time to post on Instagram? It’s not an easy question, but here you have pretty straight answers:

Tactic #11: Use Relevant Hashtags

Hashtags are your keys to unlocking niche communities. Tap into hashtags that align with your content and resonate with your target audience. Greater reach equals higher engagement, so choose your hashtags wisely!

Hashtag Handbook: Complete Guide to Boosting Engagement
Using a mix of relevant and popular hashtags, creating branded hashtags, and monitoring your hashtags can grow your following.

Get ready to watch your likes, comments, and shares soar to new heights! 🚀

With these 11 powerful tactics in your arsenal, you'll set your Instagram engagement on fire and build a thriving community of dedicated followers.

Ready to take your Instagram Strategy to the next level?

We're here to help :) In Enge, we can help you grow your brand awareness and engagement on Instagram.
If you have any questions, just email me at joanna@goenge.com or book a consultation with our InstaStrategist to find out how you can take your business on the next level.

Enjoy Instagramming!